Week 4

We held another team meeting and began to brainstorm ideas for people who may support our campaign.

Our speech is a vital part of the campaign and as the media manager I began to brainstorm pieces for the campaign speech using the ethos, logos and pathos techniques created by Aristotle. This speech will be a highly important part of the campaign process and the team will collaborate with this piece over the coming weeks, until it is perfected.

The second newspaper advertisement was drafted and I submitted the piece to the discussion board to present to the media. This helps the campaign process move forward and gain more media attention. The advertisements also gain the support of locals for our campaign and the colours we used for the campaign suggest peace, hope and harmony.

Again, I submitted the media release and I attached the next advertisement to the release. I discussed our policies in further detail to ensure the locals in our area understand what our team are campaigning for and what we intend to achieve.

I also researched our competition and began working on ways to undermine their policies and campaign strategies through the use of gorilla warfare.